TL;DR – The south needs self-love too.
The title clearly summarises the whole article actually. We are now living in a time where self love is extended all the way down south too.
Singapore-based TWO L(I)PS is the world’s first luxury intimate care range for the vulva.
The Blackout sheet mask ($28 for one, $120 for a box of five) is said to be the world’s first infrared activated charcoal mask for your vulva and consists of a 4-step process that soothes, detoxifies, brightens and moisturises the vulva, with the help of infrared activated charcoal to boost lymphatic drainage.
You are supposed to apply the mask on for 15 minutes, and they even have a recommended 15-MINUTE RITUAL SPOTIFY PLAYLIST on their website.
The brand’s products are sulphate, paraben and petrochemical-free and are “passionately developed” by self-professed Queen of Vulva, Cynthia Chua.
According to Wikipedia, Chua is a Singaporean businesswoman who is the founder and CEO of Spa Esprit Group.She is known as a lifestyle entrepreneur in Singapore, and was awarded the Singapore Tourism Board’s Tourism Entrepreneur of the Year in 2012.
And the all-important question of whether men can use this mask too? (Because you know, #genderequality)… the answer is yes.
From their very comprehensive FAQ, we learn that men technically have the same mons pubis and inner thigh area, to which the design of the Blackout mask fits perfectly.
So well, it’s time to sit back and enjoy I suppose.
(All images via)